Summary:
- Metaplanet Inc. to launch a U.S. subsidiary, Metaplanet Treasury Corp., in Florida.
- Plans to raise $250 million to bolster its Bitcoin treasury strategy.
- Company already holds 5,000 BTC—halfway to its 10,000 BTC goal.
- Florida chosen for its growing status as a Bitcoin innovation hub.
- Move inspired by Michael Saylor’s Bitcoin strategy playbook.
- Recently appointed Eric Trump to its strategic advisory board.
- Funded by a record $745 million capital raise in Asia.
- BTC Yield metric shows increasing Bitcoin accumulation efficiency.
Metaplanet Heads to the U.S. with a Bold Bitcoin Plan
Tokyo-listed investment firm Metaplanet Inc. is taking a major step forward in its Bitcoin-first strategy by establishing a wholly owned subsidiary in Florida. Named Metaplanet Treasury Corp., the new entity aims to raise $250 million to accelerate the company’s ongoing Bitcoin accumulation efforts.
This expansion marks a strategic pivot toward U.S. institutional investors and aims to support 24-hour operations across time zones, giving Metaplanet a firmer foothold in global markets.
Why Florida?
According to CEO Simon Gerovich, the choice of Florida is no coincidence.
“The reason for choosing Florida is clear: the state is rapidly emerging as a global hub for Bitcoin innovation, corporate adoption, and financial liberalization,” Gerovich wrote in a translated tweet.
With this move, Metaplanet is not only entering one of the world’s top capital markets but is also aligning itself with a jurisdiction that is becoming increasingly friendly toward cryptocurrency development and adoption.
Inspired by Strategy’s Bitcoin Blueprint
Metaplanet’s approach closely mirrors the corporate Bitcoin strategy popularized by Michael Saylor, founder of Strategy. Often referred to as “Asia’s answer” to Strategy, Metaplanet has consistently bought up Bitcoin, setting ambitious goals that position it as a key player in the institutional adoption of digital assets.
Earlier this year, Metaplanet announced its plan to increase its holdings by 470%—from 5,000 BTC to 10,000 BTC—within the year.
Strategic Leadership and Capital Backing
This aggressive growth plan follows the company’s appointment of Eric Trump to its strategic advisory board, signaling its intent to bridge influence and expertise between Asia and the U.S. crypto sectors.
Backing this strategy is what Metaplanet calls “Asia’s largest-ever” capital raise, amounting to $745 million. This was structured around zero-discount moving strike warrants, a form of derivative offering investors dynamic pricing to acquire shares over time.
Efficiency and Accumulation Metrics
Metaplanet uses an internal metric called “BTC Yield” to assess how efficiently it accumulates Bitcoin in relation to its outstanding shares. This figure surged to 95.6% in Q1 of this year, up from just 42% at the end of last year—underscoring its increasingly effective approach.
So far in April alone, the company has added over 1,650 BTC, valued at around $156 million. This consistent growth has earned Metaplanet the 11th spot globally among Bitcoin-holding entities, according to Bitcoin Treasuries.
Looking Ahead
As the new U.S. subsidiary prepares to launch, the move positions Metaplanet to become a more influential player in both the Bitcoin market and broader crypto investment landscape. With its eyes set on deeper institutional engagement and global expansion, Metaplanet is proving that its Bitcoin-first treasury strategy is more than just a bold idea—it’s a calculated mission in motion.